AP Reserve Escentials is a line of products where the contents are of the highest possible quality, but with packaging that focuses purely on function, resulting in very reasonable prices. This is the essence of AP Reserve Escentials: a line that will see perfumes, serum and other wet-shaving products released aside from AP Reserve and Réserve Privée
For the past 15 months I have been developing my own face serum, I needed to develop a product that can be used directly after shaving, and at night, in the manner of a traditional serum - a concentrated solution for the skin that repairs, restores and soothes the skin, reducing wrinkles and fatigue. I wanted to do something very different than every other product on the market, and that is a product that has been developed and compounded specifically for wet-shavers using the latest peptides, and the latest compounds that have demonstrated beneficial effects on the skin. My serum is based on science, it is based on dermatology and it based on hundreds of hours of reading, research and practical experimentation.
Traditional aftershave balms have too many limitations, you cannot deliver the benefit to the face without the wearer having to endure a thick, unpleasant and greasy experience that is frankly horrible in hot and humid weather. I wanted a product that could be used all year round, required only 2 or 3 minute pumps of a concentrate and one that was absorbed entirely in 3 minutes at the most.
I have trialled around 60 formulations so far to get to the point and it has taken me around 15 months before I was even close to going live. My intention here is to deliver an exceptional skin care product, at a price that is very reasonable. The final composition of the product that will be tested has been compounded commercially in Victoria to my specifications (my formula), it has undergone all the usual testing (IFRA allergens, skin allergens, sterility) and is obviously compliant in every way. Now I could just launch the product and I know it will sell, but prior to doing so I am conducting trials/testing in both the US and Australia. The US testing will commence in around 2 weeks, using 20 or so testers who will use the product daily.
The serum I have developed has a number of the very latest active peptides within, with an exhaustive range of organic oils, moisturising compounds and the very slightest perfume (Australian Sandalwood/Geranium & Lavender) to create a pleasant perfume when using the product, and to mask the natural odour of some of the compounds. The intention here is skin care - restoration, repair and conditioning. I have created this serum specifically for the faces of men who shave, it has taken me months of research and work.
I am now looking for 12-15 testers within Australia
It is a very simple trial, if you want to participate simply send me an email dan [at] australianprivatereserve.com and I will mail you a 15ml serum in an airless container.
A full list of ingredients will be provided with each tester, and your feedback (if any) can be posted privately, or in this thread, or not at all. There is absolutely no obligation whatsoever to post anything about the serum, all I can say is myself and around 8 others have been using this product daily for around 2 months, and the results have been fantastic. The US trials will commence in a week or two as I said, but I would love to get some Australian feedback based on our climate and conditions.
I will let everyone know once the testing spots are filled, thanks for reading

Dan
AP Reserve
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